As young as 15 years old Rita was already experimenting with mixing natural ingredients to nurture her hair and skin. "It all started when I ran out of hair sheen and wanted to make my hair shiny. When I realized olive oil was the active ingredient, I started using olive oil in my hair and immediately noticed how much stronger and shinier my hair became." As Rita experimented with the natural active ingredient new concoctions she realized how nourishing using natural products worked for her. Over the years, Rita continued to mix products for herself as a hobby and a way to pass time. At the start of the pandemic in 2020 Rita's passion for mixing products found a new purpose as access to beauty products were limited in the stores. Through encouragement of loved ones she decided to professionalize her formulation with consultation of sustainable chemists and manufacturers to bring high quality and sustainable products to the market. Non-toxic, low waste, and sustainable operations are not to be compromised for the brand. At Botaniq Luxe we need to have a respect for what nature provides for our wellbeing and spirit and therefore it is our mission to ensure we do our part to protect the longevity of our planet.